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BOOM! STUDIOS DEBUTS SURPRISE NEW ANGEL SERIES NEXT WEEK

With the advent of the internet, it’s hard to pull off a big surprise in comics, especially since they’re solicited a few months before their release. BOOM! Studios has pulled this off as the publisher will be shipping Angel #0, the beginning of an all-new series, next week, exclusive to comic shops. Published in partnership with 20th Century Fox Consumer Products, this issue won’t appear digitally for another two weeks. It is being shipped in equal quantities to Buffy the Vampire Slayer #4, which features the first appearance of Angel in the new series.

Angel #0 kicks off a new monthly series taking the character to the very beginning. From Brian Edward Hill and Gleb Melnikov, the comic follows Angel in his search for redemption for all the atrocities he committed when he was first turned. He stumbles upon a new demon uprising and a shocking truth: The restoration of his humanity can only come if he takes one more life. Who is that, you may ask? Why, a certain Slayer from Sunnydale you may have heard of.

Angel is a great opportunity to tell a story about the present, the past, redemption and most importantly...love,” said writer Bryan Edward Hill.

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Angel instantly connected with audiences worldwide because his very existence asks a question that resonates with all of us - is it possible to find redemption or are we forever defined by our pasts? Now, more than ever, it may be a question without any clear answer,” said Jeanine Schaefer, Executive Editor, BOOM! Studios. “Bryan and Gleb are tackling that question head on, exploring a man quite literally combating the monster inside of him.. But even if Angel does find a way to cure his vampirism and put the horrors of his past behind him, it doesn’t mean he has a future ahead of him - especially if our favorite Slayer from Sunnydale has anything to say about it.”

“Instead of simply announcing and releasing a new Angel series in all the expected ways, we wanted to do something truly special to mark the occasion, something that would drive fans exclusively to comic shops. The release of Angel #0, spinning out of our top-selling reimagining of Buffy The Vampire Slayer, presented a perfect opportunity to generate nationwide excitement without the typical wait for the issue to hit stands months after an announcement,” said Arune Singh, VP Marketing, BOOM! Studios. “We want to thank our partners at Diamond Distributors for working with us to make sure that we could keep this secret till our announcement today. For any retailers that have questions about Angel #0 and details on subsequent issues of the series, please contact your BOOM! Studios or Diamond representative at your convenience.”

While this is an impressive feat and a nice surprise, it's not the first time something like this has been done.  Image Comics and Skybound Entertainment did this last year with the release of Die! Die! Die! #1.  It was met with mixed reactions because people like comics and the creative team, but retailers are rightfully a little uneasy about something appearing in their shipment that they didn't order.  We'll see how the feedback is for this time around.

Angel #0 features a main cover and a special one-per-store “Thank You” variant cover, both by Mondo illustrator Boris Pelcer.

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James Ferguson
Lord of the Funny Books
James has a 2nd grade reading level and, as a result, only reads books with pictures. Horror is his 5th favorite genre right after romantic comedy and just before silent films. No one knows why he's here, but he won't leave.
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